July 22, 2025

What Permits Are Needed to Start an Alcohol Brand?

Before a beverage alcohol brand can sell a single bottle, can, or glass of product in the U.S., it must have the permits necessary to do business.

The TTB Federal Basic Permit is the key paperwork required to legally operate in the beverage alcohol industry. With three different permit types and a complex array of documentation required, one mistake could significantly set back a launch date.

From FEIN numbers to personal questionnaires, Park Street University breaks down exactly what brands need to know to navigate this maze successfully. 

Tequila Drives Ultra-Premium Spirits in U.S. On-Premise

Source: The Spirits Business

Guinness Ice Cream Hits the U.S.

Source: The Drinks Business

Why Alcohol Consumers 20-to-40 are Drinking Less Wine

Source: Wine Business

Champagne Exports Are Slowly Climbing

Source: The Drinks Business

Consumers Split on AI in Ads, See Negative Impact on Brand Perception

Source: Marketing Charts

The Craft Spirits Data Project report (CSDP) is the only authority for craft-level economic spirits data reported directly from craft distilleries. If you’re a U.S.-based distiller, it’s time to complete the annual survey!

Talkhouse Encore Refreshes Packaging, Adds to RTD Range

Source: Global Drinks Intel

Buffalo Trace Offers Higher-ABV Sazerac Rye

Source: The Spirits Business

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Premium brands now take up 35.6% of total spirits sales by volume in U.S. bars, clubs, and restaurants.

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