November 11, 2025

Deal to End Shutdown Reached: Here's What it Means for Beverage Alcohol

A deal to end the record 41-day government shutdown has passed the U.S. Senate and now moves to the House of Representatives for a final vote.

For beverage alcohol suppliers, this is a pivotal step toward reopening the Alcohol and Tobacco Tax and Trade Bureau (TTB). Upon full passage, the TTB will resume processing the frozen COLA applications, formula approvals, and permits that have stalled new product launches.

The Small Business Administration will also restart its loan programs, vital for craft producer expansion. While not yet final, this signals that the regulatory and financial pipelines essential to the industry will soon be flowing again, though a backlog is expected.

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Source: Park Street

Champagne Market to Reach $10.2 Billion, Globally, by 2033 at 4.4% CAGR

Source: PR Newswire

Senate Votes to Ban Intoxicating Hemp

Source: National Association of Convenience Stores

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Brown-Forman Brings Mexico's #1 Ready-to-Drink Cocktail, el Jimador New Mix, to the U.S.

Source: PR Newswire

​​Buffalo Trace Unveils Most Remote Tasting Room in U.S.

Source: The Spirits Business

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The supermarket/hypermarket segment have high demand in the champagne market. They offer a wide range of Champagne at various price points, making them accessible to a broad spectrum, from budget-conscious buyers to those seeking premium brands.

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