After a slow period for fundraising, a new $50 million fund focused on alcoholic and non-alcoholic beverage brands has been announced. Alethia Opportunity Fund I intends to lead or co-lead seed, Series A, and B financing rounds with check sizes ranging from $500,000 to $2 million.
Alethia's initial investments include Maker Wine, a brand specializing in canned wine, and RTD cocktail brand Kove. Additionally, a portion of the fund will be allocated to support e-commerce solutions, including Authvia, a provider of text-to-pay e-commerce services.
“The alcohol and non-alc category is busy, and there are so many brands out there right now,” said Alethia Founder Mike Warren. Warren went on to specify that Alethia is interested in founders with industry skills that go beyond marketing, such as ingredient sourcing. [Modern Retail]